After a few eagle-eyed followers spotted the Zera Food Recycler doing the rounds on Facebook recently we decided to contact the company for more information and to find out if this product was available in Australia. Unfortunately it’s not at present but it’s presently being rolled out to three test markets in the USA with the intention to expand its availability in the future. We’ll keep you posted.
The Zera Food Recycler is a state-of-the-art kitchen appliance that turns today’s food waste into tomorrow’s fertilizer. The Zera™ system – from WLabs of Whirlpool Corporation, the company’s innovation incubator – is the first indoor recycler in the United States that converts a week’s worth of food waste into ready-to-use homemade fertilizer within 24 hours.[1] The beautifully-designed device conveniently fits into the kitchen, and with a simple push of a button converts household food waste into homemade fertilizer through an easy and convenient process.
The Zera Food Recycler can breaks down food waste by using a combination of oxygen, moisture, heat and mixing to expedite the decomposition process.[2] Unlike traditional composting methods, families are able to use the Zera™ system year-round regardless of the weather and can remotely operate the appliance through the easy-to-use Whirlpool® mobile app.[3]
According to a study on food waste commissioned by Whirlpool Corporation, an average family in the United States produces over 400 pounds of food waste every year, which accounts for an estimated 20 percent of America’s landfills. With Zera™ Food Recycler, families are now able to reduce the food waste that goes to landfills, while also creating sustainable fertilizer for their outdoor lawns and gardens.
Whirlpool Corporation is utilising Indiegogo’s Enterprise Crowdfunding service, which enables established companies to accelerate innovation by engaging directly with Indiegogo’s global community of funders who become early advocates and market validators for soon-to-launch products, suggesting improvements and ensuring their success.
Indiegogo is the place for entrepreneurial projects to move quickly from concept to market, amplified by a community of backers who believe the world benefits when every idea gets an equal shot at success. As the world’s first crowdfunding platform, campaigns have launched from almost every country around the world with millions of dollars being distributed every week due to contributions made by the Indiegogo community.
For more information visit whirlpoolcorp.com or indiegogo.com
[1] Based on estimated 3.5 kg weekly household food waste for average U.S. family
[2] Zera Additive Required. Sold separately.
[3] Requires WiFi and account creation. App features and functionality subject to change. Subject to Terms of Service available at: www.whirlpool.com/connect. Data rates may apply.
