Blum at AWISA

Blum at AWISA presented a synergy of motion and technology in 2016, inspiring visitors by highlighting Blum’s numerous innovations, comprehensive product offer, digital services and practical support tools.

Blum at AWISA
Blum’s main stand at the 2016 AWISA Exhibition.

The underlying theme “The multiple facets of motion” for Blum’s AWISA and Pre-AWISA event provided a platform for Blum to introduce their new motion technology TIP-ON BLUMOTION, the 100% mechanical opening and soft closing support system to its Australian customers. In addition to this introduction was the extension of Blum’s LEGRABOX range to include LEGRABOX free creating new design options for LEGRABOX pull-outs and the inclusion of Anti-fingerprint Stainless Steel to complete the LEGRABOX offer.

Blum at AWISA
The handle-less furniture wall featuring the new TIP-ON BLUMOTION to support the ongoing trend to handle-less design.

“Our customers enjoyed interacting with our range of products, services and motion technologies; they were particularly excited with the introduction of TIP-ON BLUMOTION and the additions to our LEGRABOX range and eagerly await their release in September this year. As always our customers provided great insight into their product preferences, valuable feedback on new innovations and reasoning behind using Blum products.” states Blum Director, Sales and Marketing David Noakes.

Blum at AWISA
Blum’s interactive digital assembly and installation support tool the EASY ASSEMBLY App.

Blum’s assembly stand provided an opportunity to experience the latest range of devices and digital services Blum has to support the manufacturing of Blum products from design through to construction and assembly. Customers had hands on experience assembling and adjusting
Blum products; as well as using Blum’s interactive digital assembly and installation support tool the EASY ASSEMBLY App.

Blum at AWISA
Customers were introduced to new product releases and Services for manufacturers at Blum’s Pre-AWISA ‘The multiple facets of motion’ event.

David shares “Our focus on Blum’s Services for manufacturers on both our main and assembly stand received fantastic feedback with customers particularly impressed with our recently released EASY ASSEMBLY App being described as something that the market has been waiting for.”

For more information on Blum products, services and showroom locations contact your local Blum representative or visit blum.com

For more information on the AWISA Exhibition visit awisa.com