This year’s Grand Designs Live events are shaping up to be the biggest and best yet with a growing exhibitor list featuring some of Australia’s leading brands. With the likes of Samsung, AVD Australia, Dulux, Dyson, Hafele, Fisher & Paykel, Smartstone, Café Lighting, Covemore Design, CSR, Pope Products, Markilux, AWS, Rylock, and Zip Heaters already on board, you know you’ll be in good company. Following on from the success of the 2012 Shows which saw Grand Designs Live scoop the award for Best Consumer Show over 10,000sqm and Best Consumer Show Marketing Campaign at the prestigious Exhibition & Event Association of Australasia Awards, this year’s events are set to be some 30% bigger and showcase some of the leading players in the home building and design space.
After the rock star reception he received at last year’s Melbourne show, we are delighted that the host of Grand Designs, Kevin McCloud, has confirmed that he will be appearing at both the Sydney and Melbourne events in 2013. Kevin’s involvement guarantees maximum PR exposure and only goes to strengthen the $750,000 marketing campaign that will ensure bumper crowds in both cities. Last year’s events attracted a combined audience of more than 48,000 visitors and the 2013 Shows are set to be even busier.
A word from the organisers: “In challenging economic times, exhibitions can offer a cost effective method of reaching a qualified and engaged audience of potential customers. While TV, radio and magazine advertising hits its target audience on the ‘off-chance’ that they are ready to buy, visitors to Grand Designs Live have explicitly given their time and permission to be sold to. This is the definition of true permission marketing and ensures you are talking to potential customers at a time they are ready to buy.”
For more information on the power of these two exhibitions and why they can work for you, please click here.
To secure your space contact the Grand Designs Live team at granddesignslive@divexhibitions.com.au or call on 03 9261 4500.
