Located in the province of Viterbo, the Italian bathroom furnishing company Ceramica Althea celebrates its 20th anniversary this year. Founder and current owner Genesio Bevilacqua initially started his ceramics business as a way to finance his passion for motorbikes (he is also the owner of the Althea Racing team). After setting up his company in 1994 Genesio quickly transformed his simple shop into a major industrial concern.
Production began with a range of “artistic” products for the Middle East market and the beginning of 2000 saw the Hera series, with its cutting-edge design, released. The design credentials of the company were cemented with the introduction of the Kono washbasin, enclosed in an ultra-modern steel structure and, in addition to the traditional solutions, the fittings were also produced in a semi-suspended design with the addition of a steel or ceramic cone at the base of the fitting.
Over the years, as technology and skills evolved, the Elle Collection was released in which large items were produced with thicknesses of only a few centimetres allowing the designers to create a collection with clean-cut lines, together with simple and elegant combinations.
The company was established on the international design scene with the prize-winning Outline range. Outline was designed as a tribute to the style and spirit of the ’60s.
The company’s high quality raw materials and attention to detail with its design and production (carried out exclusively in the company’s works in Italy) have enabled it to obtain the prestigious “Made in Italy Certificate” issued by a special control body – the Institute for the Protection of Italian Manufacturers.
Ceramica Althea is also recognised for the innovative forms of its products, the result of a successful synergy between the technical department and the inventiveness of the designer Maya Cohen, who has been recognised internationally through DESIGN PLUS, GOOD DESIGN and nominations for the DESIGNPREIS for various products, in addition to prestigious participations including “The New Italian Design” exhibition at the Triennale in Milan and “Design for Made in Italy” at RomaD+.
For more information visit http://en.altheaceramica.com/
